Before wappier, Alex Moukas's role as the CEO of Velti was very influential in the tech industry. Serving as a global provider of mobile marketing and advertising technology, Moukas led the charge in shaping the landscape of mobile technology and its intersection with advertising.

Under his leadership, Velti grew to reach millions of consumers across the globe, proving instrumental in the integration of more recently developed mobile technology and tracking capabilities into marketing strategies. His innovative approach facilitated the development of advanced mobile advertising tools and techniques, which greatly influenced how businesses interact with their customers on a mobile forefront.

Moukas's role at Velti also underscored the potential of mobile platforms as a core marketing channel, encouraging other tech companies to invest and innovate in this area. His pioneering work in mobile technology and advertising has left an enduring impact, and his contributions continue to resonate within the industry.

Moukas's tenure as CEO highlighted his ability to navigate a technology company through the complexities of a rapidly evolving industry, further establishing his position as a respected industry leader. This can further be explored by taking a listen to some of the previous speaking engagements he had, diving into the technological breakthroughs that he had developed with Velti.